It's not entirely "new" but it's pretty new to me (about 2 months) so I'm still excited about it. I want them ALL :) It's like a lipstick cream.
It comes in a tube and doe-foot applicator like lip glosses do, but inside is not gloss, it's a colored cream, so soft and glide so smooth, kind of like whip cream.
When first applied, it will look silky but it dries into a nice matte finish.
One tip I would like to share with you: Before applying, you should moisten your lips with chapstick or something first. I find that without the moisture on your lips, when the cream dries into a matte finish, the lips feel tightened and can look too dry. If you want a glossy finish, you can apply a lip gloss over the lip cream after it dries. I like the matted finish so I don't apply gloss.
I wore the NYX Soft Matte Lip Cream in Amsterdam (a rich red color) on my wedding day, and it last ALL NIGHT! No joke. It was about Noon when I applied it and since I had no pockets or purse on me, I left it behind with my luggage. Through the day full of drinks, food and games, the color was still there by the time I hit the sheets about midnight. It did need to be touched up a bit but it wasn't totally bad or noticeable unless you are up close to the face.
|FYI, these are not my lips.|
Another plus, it's affordable! They are $5.99 each. You can purchase these I believe any where that NYX is sold. I bought mine from Ulta.
Overall, I highly recommend this product. I did admit in my earlier blogging days that I'm not much of a lipstick/lip gloss type of girl, and somehow here I am, recommending a lip product, so that means that it's REALLY THAT GREAT! lol! :)
Let me know how you like it!
It's 2AM now, I shall get some beauty sleep. Good night beautiful bloggers.